We review information on demographics and income levels     in the asset trade area. We obtain existing leasing data,     sales information and review recent asset improvements to     gauge current conditions. We assess the direct property     adjacencies and study a broader market area to accurately     determine existing market condition and asset positioning.

 

    

 

    We research the broader market area to evaluate existing     properties which compete with the asset under evaluation.     We search records for potential future projects that may     change the market landscape in the long term so we can     balance future positioning objectives accordingly.

 

 

     First we seek to understand our client’s goals and aspirations      for the property. Those goals, in concert with an      understanding of current asset positioning, form the backbone      of our future planning concepts. This disciplined and thoughtful      approach leads us to develop planning solutions that are          market viable.

 

 

 

     The goal of any repositioning effort is to accomplish the           highest and best use of the asset. We take advantage of      every opportunity to add client value through appropriate      densification and adaptive reuse. Further, we have an eye      toward the phasing of improvements so they may be timed to      meet market demand and give implementation flexibility.